In the future, the state of Berlin will represent its design scene in foreign markets under the newly established brand „Berlin Design Selection“. The brand was founded by the initiative Projekt Zukunft and the Berlin Senate Department for Economics and Technology. Dynamo Design Berlin e.V., in cooperation with DMY Berlin, will organize the representation abroad.
The focus of these represenations will be to open up new markets for Berlin design businesses, connecting them with producers, distributors and trade companies.
The exhibitions will be accompanied by extensive PR measures. Alongside of a catalogue, there is an internet presence specifically set up for the Berlin Design Selection tour. The website is supposed to host relevant information about presented products and design companies as well as an overview of Berlin’s design creation. The intention is to create a platform that provides international visibility of Berlin’s design scene, support the businesses at the new markets and stimulate the creation of new products.
The Berlin Design Selection tour will stop at the most important international design fairs and festivals from August until December 2013 and show a selection of objects, products and prototypes made in Berlin or designed by Berlin designers.
Asia tour station #1: Taiwan Designers’ Week
The Asia Tour starts with the Taiwan Designers’ Week (TWDW), that will take place from September 27th to October 6th 2013 in the Taipei Expo Park. Founded in 2007, the annual event TWDW is the biggest non-governmental design exhibition in Taiwan. This year’s slogan is „Around – Ideas within life“.
Each year, over 200 local & international designers with diverse backgrounds have joined TWDW exhibitions creating original works, including industrial designers, graphic designers, interior designers and fashion designers. TDWD has been working on gradual improvement of the quality and content of the event and on stimulating positive interaction between local and overseas designers.
The collective representation of Berlin’s design companies will provide the Asian tour exhibitions with a variety of design products that are supposed to inspire the Asian design market. Whether clean minimalism, sustainability concepts or contemplative sculptures – the pieces selected by the jury undoubtedly bear the potential to establish Berlin’s design as a distinct category and to expand its presence in the Asian sector.
Among others, the following products will be shown within the scope of the Taiwan Designers’ Week:
bel+bo alias Jeannine van Erk is going to present cocon malade, a series of hand-made unique lamps that are characterized by a warm, athmospheric light. The production of these lamps is one of the fascinating factors: Pigment-coated gauze bandages are wrapped around balloons by hand, and then get treated with a special hardening substance.
Cognosco is showing a selection of UV-printed ceramic tiles, that can be used as coasters or wall tiles. The architect/photographer Amelie von Oppen designed over 500 motives that show famous landmarks of Berlin and other German cities as well as a selection of still life photographs and other design lines created by the graphic designer Christina Peil.
Gretchen presents the Tango series of leatherware and accesoires, among which is the Tango Pouch, that has been awarded with the Red Dot Award. Avantgarde shapes and dedication to detail make up the driving force behind the Tango series.
With „No Cardboard“, Philipp Käfer is showing a furniture piece made of aluminium, but resembling of corrugated cardboard. Despite of its light weight, No Cardboard’s characterizing feature is a special stability that enables the object to sustain a weight of up to 400 kilograms.
Pokket GmbH shows Pokket Mixer, a mobile music DJ-mixing device. The gadget needs two music players, for example an mp3 player and a mobile phone. An electrical connection or batteries are not necessary.
Information on the exhibition
Taipei Expo Park
EXPO DORM (台北花博公園,爭艷館)
No.1, Yumen St., Zhongshan Dist.
Taipei City 104, Taiwan
Local contact
Dynamo Berlin e.V.
Blücherstr. 23
10961 Berlin
Tel.: 030/ 9145 - 7643
[email protected]
www.dynamo-design-berlin.org
Press contact
Ms. Tanja Mühlhans
Senate for Economics, Technology and Women’s Issues
Berlin Government
Martin Luther Str. 105 10825 Berlin
Tel. 030/ 9013- 8335
http://www.berlin.de/sen/wtf